The proper place
to connect your passions

Services

Individualized, innovative and unique: this the mantra guiding us in planning an delivering any of our services. Any project that we plan and manage starts with a deep understanding of the client’s needs and goals that we translate in unique ideas to create a one of a kind experience. The entire process is guided by a solid experience in the field and a highly skilled team, that has been able to mix creativity, organizational and analytical abilities to create the perfect alchemy necessary to perform all our custom-made services. We have been able to collect our expertise by collaborating with many international brands, especially in the automotive sector, that have trusted us with the creation of unique and successful events.

From bigger events dedicated to a larger audience, such as Passione Alfa Romeo, to smaller and more exclusive car rallies such as Drivin’ with Nico Rosberg, we are always committed to deliver the highest quality and to create success. Whether working with a Formula 1 champion for a classic car rally or planning the product lunch for a popular brand, we want all the experiences to communicate passion, leave the audience with great memories and every detail to be elegantly cared for.

We are striving to continuously widen our portfolio and look for new challenges. For this reason in our pipeline there are exciting new projects that will involve extremely rare and special classic cars, with the collaboration of great collectors.

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Who we are

Passioni Lab is a highly specialized boutique with a strong experience in the automotive sector, offering tailor made services to each of its clients. As our name suggests, Passion is what drives us in the entire process of event creation – from the conception of ideas to their concrete execution. Passion is not only our mind-set, but also the ultimate goal of all the experiences we deliver at all the events we create. We like to think about ourselves not just as an agency but as a laboratory for ideas where we combine innovation with tradition and experience, resulting in the creation of exclusive and elegant solutions for each request.

The core characteristic of all our events is that they have to be unique. We never rely on standard formats, pre-defined models or templates. Every event we plan and manage starts with a deep understanding of the client’s needs and goals that we translate in unique ideas to create a one of a kind experience. The entire process is guided by a solid experience in the field and a highly skilled team, that has been able to mix creativity, organizational and analytical abilities to create the perfect alchemy necessary to perform all our custom-made services.